Tour Our Studio

  • Come visit our studio on Deer Street in Portsmouth, NH

Vanity Hair Studio was established in February of 2008. Since Heidi White opened the doors, the salon has been booming with happy clients and has earned a great business reputation. Heidi has expanded the salon two times, and it now occupies the 1200 square foot studio she independently owns and operates. Because of her easy going personality and love of good energy, she and her amazing team, have turned the studio into a huge success, and it was even nationally chosen by Elle Magazine as top 100 salons in the US two years in a row. The people of Portsmouth continue to choose Vanity Hair Studio as their home for beautiful hair, skin, bright white teeth, and perfectly groomed eyebrows.

You can find Vanity Hair Studio amidst many beautiful hotels near the center of picturesque downtown Portsmouth, NH. We are a stone’s throw away from the Sheraton Hotel, Hilton Hotel, Hampton Inn, and Residence Inn allowing easy-access for wedding parties and tourists! Come enjoy a shampoo, blow-out, or any specialty hair or makeup service before shopping the hundreds of boutiques in downtown, catching a show in beautiful Prescott Park, dining out at a delicious and unique five-star restaurant, or soaking in the bustling night-life that Portsmouth has to offer!

Our Team


Vanity Hair Studio

Hi My name is Petey butter banana smoothie, aka Sweetie Petey I hang out at the salon in Portsmouth with my mom and the girls mostly everyday. My mom takes me with her almost everywhere she goes, she says I am a good boy and since I am four years old she doesn't mind bringing me with her to work I try to stay on my best behavior.

I am a yellow Labrador retriever, a natural blonde! I live for love, food and affection so its great when I get to be patted and loved by so many wonderful clients that visit my mommas salon, You can find me laying in the middle of the salon floor, lounging by the door in the sun, going for walks around town or snagging towels from the girls trays, this is fun and I love to be a goofy boy and run around stealing all the towels.

If you bring me treats mom thinks only one is okay, I cant have too many because I love to beg a little bit.. but I try my best to be very quiet about it... I drool and silently wait for you to drop your crumbs on the floor, she says I need better manners, so I wont make eye contact with you if your eating but I will watch the floor around you intently.... its a tough life.... :)

Heidi Bea White (Ceo/Educator/Colorist/Designer)

Vanity Hair Studio

As the owner of Vanity Hair Studio, Heidi Bea holds a true passion for her industry and what she does as a stylist. Her ability to operate her salon while producing outstanding haircuts, colors, and dynamic looks in the many facets of hair design are remarkable. She was born with a natural ability to connect with people and has a strong intuitive nature that builds great relationships with her clients. Heidi’s consultations are informative and fulfilling and make it easy to create custom designs for those clients in need of guidance.

Heidi has been designing hair for more than 16 years and has been a salon educator to her staff for more than four years. She has a serious craving for education and stays current on trends and developments in the hair industry. Two to three times a year, Heidi travels around the US and Canada for continued education and has worked side by side with many talented stylists in the Portsmouth area. She has helped others acquire their licenses through apprenticeship and has had great success! Heidi is a well rounded hair designer, with work appearing in The Knot Magazine, Seacoast Weddings Magazine, national recognition from Elle Magazine and having won numerous competitions in the Manchester area. She has also designed hair for local and professional movie productions.

The majority of Heidi's clientele are powerful, professional women with high expectations for their image. Some would say she is a "magician" with the color and cuts she performs and she prides herself on creating a welcoming environment with exceptional service.

Heidi is also a mom of two wonderful boys Chase Nicholas & Xane Riley, (three if you count her lab, Petey) and resides happily in Portsmouth, NH.

Meet Heidi

Bryana (Stylist Make-up Artist)

Vanity Hair Studio

From a young age, Bryana has always had a passion for hair and the beauty industry. Growing up she was always braiding and pinning up her dolls hair, transitioning later to curling and styling friends hair for dances and events. After graduating high school, she had attended UNH but quickly found her true passion was with hair. Bryana had attended the Paul Mitchell School here in downtown Portsmouth and quickly fell in love with the "hair culture." Education is important to Bryana: she would attend many hair shows, always learning about up and coming trends, styles, and products. Along with hair, she has taken a makeup course, learning about various products, how to apply them, and how to perfect a natural look, bridal look, smokey eye, and everything in between. Taking her time to consult with you before jumping right into the service is important to her, and will allow her to have you walking out the doors feeling beautiful and satisfied. From multidimensional foils to eyebrow waxing she has learned it all. Her favorite services include styling the hair from blowouts and curls all the way up to simple and/or bridal up-do's, Brazilian blowouts, and ombré/balayage. Bryana is also certified in tape-in and hot keratin extension applications. She is excited to expand her clientele in her hometown area!

Meet Bryana

Elizabeth (Salon Manager)

Vanity Hair Studio

Elizabeth is a hard-working, fun-loving, fast-paced, stylish young lady! Nothing gets past her, she has an incredible memory and is always taking care of everyone's individual needs! Elizabeth has always held a passion for people and a natural affinity for getting along with many different personality types. Elizabeth is a proactive and highly organized self-starter and an extraordinary multi-tasker. While it's true that Vanity Hair Studio is her first salon setting to manage, it shows with her personality and hard work that she was easily able to convert from a progressive and highly regarded hospitality company from years past, to the now current fast paced and fun environment of the salon atmosphere, where she zips in and easily manages the studios appointments, employees, large wedding parties all while keeping a genuine smile on her face.

Elizabeth grew up in New England, loves puppies, fashion and her family, she reflects on choices like working hard for her father and his company instead of attending fun summer camps with the rest of her school friends. Elizabeth is kind, giving and will make your day and experience here at Vanity Hair Studio an engaging, sincere warm one.

Elizabeth loves seeing the good in everyone first and foremost and she considers integrity to be the most important trait a human can possess and exercise.

Grace Tufts (Hair Stylist & Makeup Artist)

Vanity Hair Studio

Your hair is the crown you never take off, and helping my clients to feel like royalty every single day is the most rewarding part of my career.

Ever since I was a little girl I was fascinated by, and loved experimenting with makeup. As I grew up and my makeup skills progressed, my passion for the beauty industry really began to shine, as more and more of my friends and acquaintances requested my makeup skills for special events, and I happily helped them whenever I could. Although I initially went to cosmetology school with the sole intention of becoming a makeup artist, my passion for all things hair was sparked the minute I held a pair of shears in my hand. The shears were like an extension of my true artistic self. They just felt so natural. And my love for hair styling was born! From precision cuts and natural foils, to the most vibrant and different colors, from updos to full-on transformations... I never thought I would find anything I loved as much as makeup. Together the two are so incredibly artistic and infinitely beautiful.

Sculpting the hair into the perfect haircut for each individual is such a joyful pursuit, and I especially enjoy finding and creating this with men's cuts! I feel so blessed to truly love what I do and take absolute pride in the title hair stylist. Additionally, I am Brazilian Blowout certified and it has joined the ever-expanding repertoire of my most favorite services to perform, as I just cannot get enough of being the first to witness the gorgeous, game-changer result it achieves for my clients.

To combine these two passions has resulted in the perfect cocktail of a career, one I am so thankful to be able to share with all of you at Vanity Hair Studio.